Nobody clocks in wanting to drive unsafely. So why does safety coaching so often feel like a fight? Across billions of miles of fleet driving data, a clear pattern emerges: the fleets seeing real, lasting improvement aren't simply cracking down harder. They're building trust. 

In this session, Pramod Akkarachittor will be joined by Boyle Transportation's Michael Lasko to explore what that looks like in the real world, from recognizing good driving as often as risky behavior, to delivering feedback while it's still fresh, to giving drivers greater ownership of their own safety and performance. 

Michael will share how Boyle has put those principles into practice, building a culture of recognition and driver engagement that has helped strengthen safety, efficiency, and morale. Together, they'll pair data with firsthand experience to unpack what's worked, what they've learned along the way, and how a more trust-driven approach can strengthen relationships between drivers and managers and ultimately build a stronger safety culture. 

Sponsors